Prime Video’s Prime Day 2024, held on July 20 and 21, captivated Prime members across India and globally with an impressive slate of 15 highly anticipated series and movies in five languages. The event reached viewers in 4,665 cities and towns across India and extended its reach to 200 countries and territories worldwide.
In India, the line-up featured notable content such as Season 3 of Mirzapur (Hindi), which became the most-watched show ever on Prime Video in India and secured a spot in the Top 10 Trending lists across more than 85 countries and territories during its debut weekend. Other highlights included Garudan (Tamil), an action-packed thriller; PT Sir (Tamil), a compelling social drama; Naach Ga Ghuma (Marathi), a critically acclaimed film; Satyabhama (Telugu), a gripping crime thriller; Gam Gam Ganesha (Telugu), a comedic heist film; Sharmajee Ki Beti (Hindi), a comedy-drama released directly on the platform; and Inga Naan Thaan Kingu (Tamil), a blend of action and comedy.
Internationally, Prime Video made global entertainment more accessible with titles viewed from over 98% of India’s pin codes. The global lineup included The Boys (English) Season 4, a global hit Original series; Federer: Twelve Final Days (English), a documentary on Roger Federer’s final professional days; Civil War (English), a dystopian thriller; My Lady Jane (English), a historical Original series; Space Cadet (English), a romantic comedy; My Spy: The Eternal City (English), a spy comedy; and Bob Marley: One Love (English), a biographical musical drama.
Prime Video’s diverse and extensive line-up for Prime Day 2024 has set a new benchmark in entertainment, continuing to bring global stories to Indian audiences while showcasing Indian content to the world.
