Zee Business, India’s premier business news channel, has launched a new show series titled “Jai Jawan Investment Plan,” aimed at enhancing the financial well-being of the nation’s soldiers. This initiative, introduced on Kargil Vijay Diwas, July 26, 2024, continues with new episodes airing on August 15, 2024, coinciding with India’s Independence Day celebrations, the channel announced in a press release.
The “Jai Jawan Investment Plan” series is a significant effort to address the unique financial challenges faced by military families. Soldiers, who commit their lives to the nation’s defense, often encounter difficulties in managing their finances due to their rigorous schedules. This series is designed to equip them with the necessary tools and knowledge for effective financial planning, ensuring that their families are financially secure and empowered.
Programming Schedule:
- August 15, 2024:
- Jai Jawan Investment Plan: 12:26 PM and 6:26 PM (repeat).
- Zindagi Jawaan Ki: 1:26 PM and 5:26 PM (repeat).
- August 17, 2024:
- Jai Jawan Investment Plan (repeat): 7:26 AM and 9:56 PM.
- Zindagi Jawaan Ki (repeat): 9:26 AM and 8:56 PM.
Anil Singhvi, Managing Editor of Zee Business, emphasized the importance of this initiative, stating, “Our soldiers deserve more than just our respect; they need our support in all aspects of their lives, including financial stability. The ‘Jai Jawan Investment Plan’ series is our commitment to giving back to the community that sacrifices so much for our nation. We hope this initiative will make a meaningful impact on the lives of our Jawans and their families.”
Pankaj Rai, Business Head of Zee Business, added, “At Zee Business, our goal is to ensure that the financial future of our Jawans is as secure as the borders they protect. This initiative reflects our commitment to stand alongside those who guard our nation, equipping them with the necessary financial tools and knowledge to secure their families’ futures.”
The series underscores Zee Business’s dedication to the financial empowerment of India’s soldiers, providing them with the guidance needed to navigate the complexities of financial planning and secure a prosperous future for their families.
